[eBook] A Buyer’s Guide for Account-Based Sales Solutions

These days buyers are more informed than ever. According to Gartner, B2B buyers do so much research upfront that when they are considering a purchase‚ they spend only 17% of that time meeting with potential suppliers. When buyers are comparing multiple suppliers‚ the amount of time spent with anyone sales rep maybe only 5% or 6%. Enter the account-based sales solution.

Your sales team must take a personalized, account-based approach to their sales strategy to get in front of buyers during that window of opportunity. This means you need a single source of truth to navigate buying groups and guide the sales process successfully.

You need technology. But how do you pick the best account-based sales solution for your organization? How can you gain buy-in from the other decision-makers?

This eBook is a guide to help you identify the perfect type of solution and pick the right vendor for you. It includes:

  • Uncovering common key account growth roadblocks
  • Considerations when evaluating solutions
  • A Q&A document to guide your process

… And more!

Account-Based Sales Solution (KAM) Buyer's Guide

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