Unleashing The Power of Generative AI in Sales: A Game-Changer for Your Business

According to Gartner, by 2025, 75% of B2B sales organizations will augment traditional sales playbooks with AI and data-driven insights. Generative AI can help transform your sales strategies, making them not only data-driven but also predictive, personalized, and incredibly efficient. This technology offers tools that bring science fiction to reality, revolutionizing your sales efforts. Let’s […]
Guide to Strategic Account Planning

Strategic account planning is essential for maximizing revenue from your largest accounts. By understanding and addressing each customer’s unique needs and opportunities, sales teams can drive growth and retention. This guide consolidates expert insights and best practices to help you optimize your strategic account planning. What is Strategic Account Planning? Strategic sales account planning is […]
Achieve Sales Excellence with the Right Sales Methodology
A staggering 60% of customers say no to sales reps at least four times before finally saying yes. Surprisingly, almost 48% of salespeople miss out on the “yes” because they do not follow up. Yikes! Moreover, as buyers research online and become increasingly well-informed about the abundance of product and service options available, engaging with […]
Become the Sales GOAT – Future-Proof Strategic Account Management
In today’s business world, strategic account management and account planning are key to using your marketing and sales resources wisely to increase sales. Unlike traditional sales performance tracking and reporting methodologies, digital tools, such as account management software and sales execution platforms, empower you to target the customers most likely to purchase your goods or […]
Effective Sales Coaching: How to Help Your Sales Reps Reach Their Full Potential
Building an effective sales team goes beyond recruiting, hiring, and onboarding the right talent. It requires managing your team with proven sales coaching training strategies to ensure members reach their full potential. While some sales team members may have natural talents or much experience, others may need more support to excel. Regardless of talent or […]
Revolutionize your B2B Success in 2023 with Account-Based Experience (ABX): A Winning Framework
“Make them an offer they can’t refuse!” said the marketing team to the sales team in a B2B business. But was the sales team able to convert the lead? No! Why? Sadly, most business functions live in silos with poor cross-communication and a lack of shared organizational goals. This results in missed business opportunities and […]
5 Tips for Driving Customer Centricity through Sales Account Management
Account-based models achieve customer-centricity. Here’s the top 5 account management best practices to get your team in the right direction.
The 6 Critical Ingredients for the Best Account Plan Ever
Do your account plans help your teams meet their quotas or are they missing the mark? Without comprehensive, well thought out account plans, companies miss major revenue opportunities and risk losing some of their largest clients. Sales organizations that apply a visual approach to their account planning process can immediately uncover new pipeline and expansion […]
8 Tips for Excellent Strategic Account Planning for 2023
Your strategic account planning process is integral to optimizing revenue in your largest accounts. In an interview we conducted with Forresters’ Vice President and Principal Analyst of Sales Operations Strategies, Robert Muñoz, he shared the critical ingredients of effective account plans and how to drive results through living account plans. What is Strategic Account Planning? […]